



Leadership
Senior commercial leadership, hands on when it matters.
Clarity
Fewer priorities, better decisions, less spinning.
Execution
A simple weekly rhythm that actually gets followed.

What we do
Most commercial problems aren’t complicated. They’re noisy. Too many priorities, too many deals, and too much inventory sitting still. We help you simplify the situation, pick the moves that matter, and run a plan your team can execute.

Commercial Leadership
Step in leadership for 3 to 12 months

90-Day Commercial Reset
A focused sprint to rebuild clarity and momentum

Inventory & Trade Spend Review
Cut waste. Spend with intent.
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Turn surplus inventory into a clean sell-through plan
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Tighten trade and discounting so margin doesn’t quietly disappear
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Improve sales, distributor + broker direction and accountability
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Reset forecasting assumptions so production matches reality
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Define channel priorities and where to say no
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Build a weekly cadence that keeps

Who we work with
We work with teams across consumer brands and cannabis who need things to get simpler fast. Sales, wholesale, operations, finance, founders, GMs - if the plan feels noisy or inventory is piling up, we help you find the clean path forward and execute it.
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inventory is building, aging, or sitting in the wrong places
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wholesale velocity is soft and the story keeps changing
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margin is getting squeezed by discounts and “one-off” deals
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trade spend is growing without clear payback
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distributor, broker, or key account execution is inconsistent
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forecasting feels like guessing and production is out of sync
Sometimes it’s a growth push. Sometimes it’s recovery.
Either way, we keep it practical and measurable.

If you have surplus inventory or slow movers, you don't need more noise. You need a clean plan: what moves fast, what gets protected, and what stops getting fed.
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Sort inventory into clean paths (push reposition, pause)​​​
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Improve distributor and broker direction and accountability
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Set weekly tracking so progress is obvious
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Trade spend is creeping up without pay-back
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Align distributor and broker execution to the plan
